OperationRevenue ManagementUncategorized

Banking on graded Travelers and targeting the best Prospects.

By January 25, 2018
Bookingjini Podcast

Enjoy your own control by direct booking?

Who doesn’t love travelling?

Who doesn’t love exploring?

 

But, earlier people were cynical when it came to travelling owing to hotel booking issues and accommodation problems faced by many.

price and low-key services were the things faced by them. Now, with the advancement of technology, every hotel is just a click away.

Why hotel has their own website and booking engine which enables direct booking through it which makes them easier to travelers to book with them.

These travellers can be classified into groups according to which the hotels can act to attract them.

First Comes,

1.The Urban Dweller– These are people who are always on the run and look for easy and fast solutions everywhere. Good and fluid experience is all that they want. Easy seeming interface is all that they want. Mobile applications also help in boost up their sales as these are the class of people who are always glued to their phones and a
mobile experience will attract them.
Attaching chat bots to your websites is alsoful as it makes the task easier.

2.The Social Beaver – These are the social media enthusiasts who are always on the platform and access it every time. These people can be attracted by exciting social media posts and discounts on the social media bookings. Extensive social media campaigns also make customers as they assess these campaigns with a certain mindset. Special incentives can also be given to customers who book online.

3.Travel Freak – This category consists of people who sleep less than the normal people. This specific branch of people considers sleep a lifestyle choice rather than categorizing it as a part of healthy diet and exercise regimes. Provide them with the best online experience and best in class hospitality which will attract people from this class. Also, provide them with complimentary packages which will make the hotel attractive to the hotels.

People travel but it’s up to you which category you tap. Download our free Ebook to know more.

 
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